I was privileged to be in at the beginning with Capital Rehabilitation Supplies and consult with them before they even opened their doors to their new showroom.
After ascertaining where they wanted the business to go and discussing Marketing options, I was able to boost their profile in the market by assisting in the creation of their jingle, creation of slogans creative copywriting and placement of commercials.
The thrust of the campaign would be to the female demographic of 40 plus as they are the main purchaser of these items, normally for an older
Parent and we identified 2CC & 2CA as they best way to get this message across.
The discussion revealed their Webpage could benefit from some work, so I introduced them to a company I had worked with previously, one with a long history of business success stories, and their Webpage was transformed into a thing of beauty.
It is with great honor that I was able to contribute in the marketing of Capital Rehabilitation Services in the many varied aspects of the business.
As a Media Practitioner, a lot of my role is advice and it has been a privilege to assist the family in this venture